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How planners drive the adoption of the SAP Integrated Business Planning Supply Optimizer: the experience at Kellogg

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What will you learn?


Learn how Kellogg’s business team is transforming its Latin American business process leveraging the advanced planning algorithms supported by SAP Integrated Business Planning. In a short period of time, Kellogg’s was able to develop a state of the art supply optimization model to attain build-ahead decisions, optimal production mixes: demand's impact on short term and mid-term horizons became predictable, managing target fill-rate metrics, during the disruption caused by the global pandemic.
This session highlights the decisions that made this implementation a success, with particular focus on the business users' engagement and the transformative aspects of the adoption of this powerful and sophisticated supply optimization process.




Oliver Rodríguez

Digital Business Translator Demand & Supply Planning LATAM - Kellogg's



Hiram Salazar

IT Business Partner LATAM - Kellogg's



David Vallejo

Vice President, Global Head of Digital Business Planning - SAP


Miguel Nava

IBP Solution Architect - Bizbrain Technologies